SEO Optimized product descriptions
2FabTees is a T-shirt brand that strongly believes in positive affirmations of self and empowerment. Their primary target audience is black people living in the U.S.
They needed product descriptions that motivated their customers to take pride in their heritage and feel confident wearing their affirmations.
We keyed into their brand’s vision and communicated it to their target audience through relatable and motivating product descriptions.
As a result, their sales rocketed with an incredible increase of website traffic on their products pages.
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